MAGNETIC LABS
“For producer Adam Mirels and his team of filmmakers, Filmograph designed a new identity for their revamped, burgeoning studio shingle. Mysterious macro shots of microscopic liquid droplets change shape and are drawn toward each other, as the camera’s handheld movement quickly pans, then pulls wide, evoking an urgent sense of discovery. The coalescing liquid morphs into the lockup, demonstrating their desire to painstakingly develop innovative storytelling in entertainment.”
CREDITS
Client: Magnetic Labs
Studio: Filmograph
Creative Director: Aaron Becker
Executive Producer: Seth Kleinberg
Producer: Troy Miller
Design: Joseph Ahn
Animation: Alasdair Willson
Additional Thanks: Robbie Mirels & Nicola Smith